· GENERAL MATTERS
· INFORMATION COLLECTION
- Information Gathered From All Visitors
We and our third-party service providers collect certain information about your use of our Platforms (Usage Information). Usage Information may include the browser and operating system you are using, the URL, advertisements, or search terms that referred or otherwise led you to the Platforms (if applicable), aspects of the Platforms that you use or visit, the products or services you access or view, and the time of day you accessed the Platforms, among other information. Usage Information also includes the IP address or other unique identifier (Device Identifier) for any computer, mobile phone or other device (any, a Device) used to access the Platforms. A Device Identifier is a number that is automatically assigned to your Device, and our servers identify your Device by its Device Identifier. Some mobile service providers may also provide us or our third party service providers with information regarding the physical location of a Device used to access the Platforms.
Usage Information is very much like television ratings that tell the networks how many people tuned in to a program. We and our third-party service providers use this type of data to help us determine the extent to which our customers use certain parts of our Platforms, which, in turn, enables us to make our Platforms as appealing as possible. Usage Information is generally non-identifying, but if we associate it with you as a specific and identifiable person, we treat it as Personal Information.
- Information Gathered From Registered Users
If you register with us, you may be required to provide us with certain Personal Information, including your name, e-mail address, physical address, phone number, credit card number, credit card expiration date, and billing address (this required information is subject to change from time to time depending on, among other things, the nature of your relationship with us). You may also be asked to provide us with additional information regarding your preferences and interests; however, preference information is not required and the provision of which is completely optional on your part.
- When You Send A Card
When you use our Platforms to send a card, we collect your Personal Information, including your name, address and payment information, and your recipient's name and physical address. We may share the information regarding your order with third parties as necessary to process your order (i.e., to send and properly address the card).
- Information You Provide About Third Parties
The Platforms may permit you to provide Personal Information about third parties, such as mailing addresses, email addresses, birth dates, anniversaries and other significant dates. The Platforms may also allow you to import such information from a third-party service, e.g., by asking for your login information to your email account. If you choose to provide Personal Information about third parties or to import your contacts, we will store that information only in connection with your relationship with us (e.g., to send greeting cards). Unless you consent, we will not store the password you provide if you import your contacts from a third party source.
Most browsers are initially set up to accept cookies. If you prefer, you can reset your browser settings to notify you when you've received a cookie or, alternatively, to refuse to accept cookies. It is important to note that you may not be able to use certain features on the Platforms if you choose not to accept or delete cookies.
We also use web beacons or 1x1 pixels to collect information on the Platforms and through emails we send. These pixels may be invisible to you and may be connected to your Personal Information, if you have provided it, to allow us to better serve you by tracking your interests on the Platforms. We do not sell, rent, trade, or otherwise distribute information about you gathered through the web beacons or pixels with any third parties except for third parties provide us with research or analysis services. They may only use the information they gather this way to provide services to us. No other use will be made of your information gathered this way.
An embedded script is programming code that is designed to collect information about your interactions with the Platforms, such as the links you click on. The code is temporarily downloaded onto your Device from our web server or a third party service provider, is active only while you are connected to the Platforms, and is deactivated or deleted thereafter.
- Technology We Use To Gather Data
- Web Beacons and Pixels
- Embedded Scripts
· OUR USE & SHARING OF INFORMATION
We may use non-personally identifiable information to show you advertisements for products or services that may be of interest to you. For example, we may serve ads from toy companies to users searching the birthday pages. We may also use geographic or other information we have collected from you to make sure that the ads you see are for goods and services that are actually of interest to you or are available in your area. We may use cookie files to assure that you will not be served the same ads repeatedly. We may also use third party advertising service providers, as described below.
- Advertising on the Platforms
- Third Party Service Providers
We may share Personal Information with our service providers who perform services on our behalf, including for example, service providers that host our products and services or call center service providers that assist us with providing customer support. We do not authorize these organizations to use or disclose the information they obtain from us for any purpose other than the purposes for which they obtained the information or to comply with legal requirements.
- Third Party Analytics and Advertising Service Providers
We work with network advertisers, advertising agencies, third party traffic measurement services, analytics companies and other similar service providers to provide us with information regarding traffic and use of the Platforms, our advertisements on other websites and third-party applications, and across the Internet, to provide us with information regarding the use of the Platforms and the effectiveness of our advertisements, and to engage in multi-site advertising. For example, if you click on a Style My Card advertisement on another website, our service providers may be able to tell us which Style My Card advertisement you clicked on and where you were viewing the advertisement. In connection with providing analytics and advertisement services, these service providers may collect certain information about your use of the Platforms and other websites.
These third party service providers may set and access their own tracking technologies on your Device (including cookies, web beacons, and embedded scripts) and may otherwise collect or have access to information about you, including the collection of information about you from the Platforms and other websites. These service providers may use that information for their own purposes, including to target advertisements to you, prevent you from seeing the same advertisements too many times and to conduct research regarding the usefulness of certain advertisements to you. We may share Usage Information about visitors with third party advertising companies, analytics providers and other vendors for similar purposes.
- Third Party Content, Links and Visits to Other Sites, and Style My Card Content Found Outside of the Platforms
Certain content found on the Platforms may be hosted and served by third parties, the Platforms may contain links to third party websites that Style My Card does not control (including links, sites operated by advertisers, third party service providers, reward programs, sponsors and partners associated with the Site). These links and applications may use a Style My Card logo as part of a co-branding agreement, including third parties who may be selling Style My Card products and services. In addition, Style My Card content may be included on web pages and websites that are not associated with Style My Card and over which we have no control.
These third parties may collect Usage Information through the use of their own cookies, web beacons, embedded scripts and other means, independently collect and use Personal Information, and may have the ability to track your use of their sites and services. Style My Card is not responsible for the privacy practices employed by any third party, and you should carefully review their privacy policies before providing information to any third party.
- Business Partners
- Information from Third Party Sources
- Contests, Sweepstakes and Promotions
- Order Fulfillment and Billing
To process your orders, we may provide our Business Partners with your Personal Information and payment information. We will limit the types of information shared to the minimum necessary to efficiently process your order, and these Business Partners will only use your information to process your order.
- Disclosure Exceptions
We reserve the right to disclose your personal information to appropriate third parties if we are required to do so by law or if we believe that such action is necessary:
- To comply with legal process such as a search warrant, subpoena or court order;
- To protect Style My Card’s rights and property;
- To investigate reports of users sending material using a false e-mail address or users sending harassing, threatening, or abusive messages;
- To protect against misuse or unauthorized use of the Platforms; or
- During emergencies, such as when we believe someone's physical safety is at risk.
· SOCIAL FEATURES
- Community Forums
The Platforms may provide you the opportunity to participate and post content publicly through interactive features and through other communication functionality ("Community Forums"). You may choose, through such features or otherwise, to submit or post photographs, videos, questions, comments, suggestions or other content, (collectively, "User Content"). Please note that your name and other Personal Information may be publicly displayed on the Platforms along with your User Content.
- Social Media Interactions
Certain functionalities on the Platforms may permit interactions between the Platforms and a third party website or interactive service with social media functionality, such as enabling you to like a product, or to share content to other websites or interactive services. If you choose to like or share content through the Platforms or to otherwise post information from or via the Platforms to a third party social media website, feature or application, that information may be publicly displayed, and the third party social media website, feature or application and its users may have access to information about you and your use of our Platforms.
Similarly, if you post information on a third party social media website, feature or application that interacts with the Platforms, your post may be published on our Platforms in accordance with terms of that third party social media website, feature or application, and we may collect that information.
We may receive information about you from third party social media websites, features or applications that interact with our Platforms. If you choose to participate in a social media website, feature or application (such as logging into the Platforms through Facebook, or uploading photos to the Platforms directly from Facebook), you allow us to collect (or the third party to share) information about you related to the social media website, feature or application, including Personal Information. The third party social media website, feature or application may allow you to remove the application or feature, in which case we will no longer collect information about you through the application or feature, but we may retain the information previously collected. In addition, we may receive information about you if other users of a third party website, feature or application give us access to their profiles and you are one of their “connections” or information about you is otherwise accessible through your posts, your “connections” web page, profile page, or similar page on a third party social media website, feature or application.
The Platforms may also permit you to upload photos directly from a third party social media website, feature or application. If you upload photos directly from a third party social media website, feature or application, Style My Card will use those photos only in connection with your relationship with Style My Card and will not make those photos publicly available.
· YOUR CONTROL OVER YOUR INFORMATION
Except for mandatory communications, every communication we send you will contain a clearly worded "Opt-Out" or "Unsubscribe" link allowing you to withdraw your permission for future mailings. Permission changes will be honored as soon as possible after receipt. Please allow five to seven days for processing. Permission changes will not affect any information that you provided to us and that we previously shared with our Business Partners.
- Editing Your Profile
If you are a Registered User, you have the ability to review and correct your Personal Information and Platform preferences at any time. Simply click on the "Manage Account" link at the top of the every page.
· OTHER MATTERS
- Protection For Children - COPPA Compliance
We are committed to protecting the privacy and rights of children online. To that end, we do not collect any Personal Information from users who we know are under the age of 13.
- Data Security
We take commercially reasonable steps to help protect and secure your Personal Information. For example, when you enter sensitive information such as a credit card number and CVC2 number on our checkout forms, that information is encrypted during transmission using secure socket layer (SSL) technology, to help protect the communications between you and our payment partners. However, no data transmission over the Internet, wireless transmission or electronic storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure or warrant the security of any information we collect. You use our Platforms and provide us with your information at your own risk.
- Consent to Transfer
If you are located outside of the United States, please be aware that information we collect through the Platforms will be transferred to and processed in the United States. By using the Platforms or providing us with any information, you fully understand and unambiguously consent to this transfer, processing and storage of your information in the United States, a jurisdiction in which the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen.
- California Residents – Your California Privacy Rights
If you are a California resident and you have questions about our practices with respect to sharing information with third parties for their direct marketing purposes and your ability to exercise choice, please send your request to the following email address – firstname.lastname@example.org, or write to us at the following mailing address:
28 Tec Street
Hicksville, NY 11801
You must put the statement Your California Privacy Rights in the subject field of your e-mail or include it in your writing if you choose to write to us at the designated mailing address. You must include your name, street address, city, state, and zip code. We are not responsible for notices that are not labeled or sent properly, or do not have complete information.